Super Naturally Good Eggs

Campaign development / Art Direction & Design

A campaign focused on the health benefits of eggs as a natural source of energy for
fuelling busy lives, including art direction for a photoshoot showcasing new recipes and design of billboards, bus backs and digital ads to inspire people to cook with eggs.

Rollout included: OOH billboards, Targeted digital and social campaign, Press, Bus backs, Truck signage.

Targeted ads

A series of short videos that talks to the health benefits of eggs based on the target audience’s individual lifestyle needs. Whether you need energy to start the day, an afternoon pick me up or an easy dinner option, eggs are naturally full of goodness for fuelling busy lives.